How To Tap Gen Z In The Payments Space
For the last decade or more, marketers have been chasing the prized millennial market. But the next cohort has arrived—Generation Z—and they’re set to shake things up in almost every...
How emotion AI is changing the face of customer experience
Emotions drive human buying behaviour. It’s no secret that an unhappy customer tells ten friends about a bad brand experience and a happy customer showers praise on your brand through...